Business trends are constantly emerging and evolving. Starting in 2020, we all witnessed a categorical shift from in-store to ecommerce due to the pandemic.
Next, we saw crypto becoming more accessible via familiar channels, the most notable being PayPal. This was followed by crypto for payment, with merchants and NFTs exploding onto the scene. We are seeing loads of data relevant to buy now, pay later (BNPL). New service providers are offering it as their primary function, and merchants are excited to add another payment method to their options.