Ethoca fireside chat: key trends for chargebacks, dispute deflection and transforming the post-purchase experience
Monday, July 27, 2026 at 1:45 PM - 2:15 PM
Grand AB
Mainstage
Session Description
The purchase experience continues well after a payment is made, and each customer touchpoint plays a critical role in building trust, preventing fraud and disputes, and driving operational efficiency and growth.
This session will look at key market trends and how richer transaction details and more connected systems can make post‑purchase moments easier — helping customers recognize purchases, avoid disputes and resolve issues faster.